Pharmaceutical & Healthcare Business Major
The pharmaceutical & healthcare marketing major at Saint Joseph’s University will teach you how to oversee efficient clinical research and manage complex healthcare costs that are currently challenging the industry. You have the option to add co-op or engage in faculty mentored research.
The traditional undergraduate programs include 40 courses distributed across three components: A General Education component divided into Signature Courses, Variable Courses, and an Integrative Learning requirement; a Major and Divisional component; and Free Electives. In addition to course requirements as specified in each area, students must complete one certified course in each of the following overlay areas:
- Diversity, Globalization or Non-western Area Studies,
- Ethics Intensive, and
- Writing Intensive. Overlay requirements are part of the forty-course requirement.
General Education Signature Courses
See this page about Signature courses. Six courses
General Education Variable Courses
See this page about Variable courses. Six to Nine courses
General Education Overlays
General Education Integrative Learning Component
See this page about Integrative Learning Component. Three courses:
| Code | Title | Hours |
|---|---|---|
| ECN 102 | Introductory Economics Macro | 3 |
| Recommendations are the following: | 6 | |
| Introductory Psychology | ||
| Psychological Disorders | ||
| Personality Psychology | ||
| Research Methods | ||
| Digital Photography I | ||
| Christian Medical Ethics | ||
| Total Hours | 9 | |
Business Foundation
Ten courses, including:
| Code | Title | Hours |
|---|---|---|
| ACC 101 | Concepts of Financial Acct | 3 |
| ACC 102 | Managerial Accounting | 3 |
| DSS 100 | Excel Competency | 1 |
| DSS 200 | Intro to Information Systems | 3 |
| DSS 210 | Business Statistics | 3 |
| DSS 220 | Business Analytics | 3 |
| FIN 200 | Intro to Finance | 3 |
| or FIN 225 | Fund of Quantitative Finance | |
| MGT 110 | Essent'ls of Organzational Beh | 3 |
| or MGT 120 | Essentials of Management | |
| MGT 360 | Legal Environment of Business | 3 |
| MKT 201 | Principles of Marketing | 3 |
| BUS 495 | Business Policy 1 | 4 |
| or ACC 423 | Accounting Control Systems | |
| Total Hours | 32 | |
| Code | Title | Hours |
|---|---|---|
| PMK 211 | Pharmaceutical Mkt Environment | 3 |
| PMK 221 | Pharmaceutical Mkt Research | 3 |
| PMK 331 | Pharm Sales Management | 3 |
| PMK 341 | Pharm Channels & Pricing | 3 |
| PMK 351 | Pharm Promotions Management | 3 |
| PMK 461 | Pharm Mkt Strat & Plan I | 3 |
| Total Hours | 18 | |
Learning Goals and Objectives
Objective 1: Leadership — Students will demonstrate the ability to lead in team situations, that is, to motivate, inspire and direct a team to achieving its goals.
Objective 2: Knowledge of functional area — Students will know core concepts within each business discipline of accounting, finance, management, marketing, and information technology.
Objective 3: Critical thinking and problem solving — Students will be able to analyze business scenarios in an integrative way and make constructive and actionable recommendations for problem solving.
Objective 4: Interpersonal/communication skills — Students will demonstrate competency in written and verbal communication aimed at facilitating, and reporting the results of, collaborative problem solving and decision making processes.
Objective 5: Ignatian Values — Students will be able to generate scholarship that embodies free, open inquiry, and provokes imaginative thinking and reflection on values. An appreciation for and ability to apply the Ignatian values of: a commitment to rigorous education and lifelong learning; an insistence upon ethical decision making; a desire for social justice; and a care and concern for others.
Objective 6: Global/Diversity — Students will understand the challenges businesses face in a global economy, and the cultural issues firms must address to succeed in this environment. A fuller understanding of and respect for diversity in the population and in organizations related to differences across cultures, ethnic groups, socio-economic groups, gender and sexual orientation.
Program Specific I Objective: Strategic Thinking: Students will exhibit strategic approaches to the complex business related problems in the pharmaceutical industry and provide alternative strategies evaluating the pros and cons of those approaches.