Advertising And Promotions Minor

Overview

The Advertising and Promotions minor is directed at A&S students who have an interest in pursuing employment in the advertising industry. Haub School of Business students are eligible for this program with some limitations. This minor is NOT available to Marketing majors or Communications Studies minors. Double minors or exceptions to this policy require the approval of the Marketing Department Chair.  The required courses and electives are listed below.

Courses for HSB Students

Courses for HSB Students
Integrated Mktg Communications
Pharm Promotions Management
Food Marketing Communication
Advertising
Public Relations and Publicity
Select three of the following:
Principles of Selling
Selling and Sales Management
Social Media Marketing
Digital Marketing
Fashion Marketing
Fundamentals of Graphic Design
Global Mkt Communications
Event Marketing
Internship in Marketing I

Courses for A&S Students

MKT 201Principles of Marketing3
MKT 303MKT Communications3
or MKT 301 Integrated Mktg Communications
MKT 321Advertising3
MKT 324Public Relations and Publicity3
Select two of the following:6
Principles of Selling
Selling and Sales Management
Social Media Marketing
Digital Marketing
Fashion Marketing
Fundamentals of Graphic Design
Global Mkt Communications
Event Marketing