Sports Marketing Minor
The Sports Marketing minor is directed at students who have an interest in pursuing employment in the sports industry.
Courses for HSB Students
Marketing majors who wish to complete the Sports Marketing minor cannot use Sports Marketing courses as their two upper-level Marketing electives. You must choose Marketing electives outside of MKT 351, MKT 352, MKT 353 & MKT 355.
| Code | Title | Hours |
|---|---|---|
| MKT 202 | Marketing Research | 3 |
| MKT 351 | Business of Sports | 3 |
| MKT 352 | Sports Law | 3 |
| MKT 353 | Sports Marketing | 3 |
| MKT 355 | Sports, Selling, & Sales | 3 |
| Select (1) Sports Marketing Elective: Students are strongly recommended to take an internship course (MKT 490 or MKT 497). | 3 | |
| Students are also advised to take DSS 210 and DSS 220 prior to taking MKT 202. | ||
| Total Hours | 18 | |
Courses for A&S Students
| Code | Title | Hours |
|---|---|---|
| MKT 201 | Principles of Marketing | 3 |
| MKT 202 | Marketing Research | 3 |
| MKT 351 | Business of Sports | 3 |
| MKT 352 | Sports Law | 3 |
| MKT 353 | Sports Marketing | 3 |
| MKT 355 | Sports, Selling, & Sales | 3 |
| Total Hours | 18 | |