Biotech and Life Sciences Management Graduate Certificate
The Biotech and Life Sciences Management Graduate Certificate is designed to teach the experienced healthcare industry professional how to identify new market opportunities in healthcare, assess the market potential of the opportunity and develop the marketing strategies with corresponding promotional materials to launch the new product/brand/service.
| Code | Title | Hours |
|---|---|---|
| PMK 795 | Capstone | 3 |
| Choose three of the following: | 9 | |
| Pharmaceutical R&D | ||
| Healthcare Marketing Analytics | ||
| Life Sciences Promotion | ||
| Sales Management | ||
| Managed Market Access | ||
| Global Healthcare Markets | ||
| Independent Study | ||
| Future Issues | ||
| Total Hours | 12 | |