Pharmaceutical & Healthcare Business MS
The Pharmaceutical & Healthcare Business MS at Saint Joseph's University is designed to accelerate a professional’s career by enhancing their marketing knowledge through academic study and real-world experience in the healthcare industry.
The Pharmaceutical & Healthcare Business MS curriculum provides students with an understanding of a variety of relevant marketing topics, addressing the successful business of healthcare delivery from the perspectives of all industry stakeholders — from biopharma products to patients, payers and provider networks.
Goal 1: Leadership
Outcome 1.1: Students will demonstrate the ability to lead in team situations, that is, to motivate, inspire and direct a team to achieving its goals.
Goal 2: Knowledge of functional area
Outcome 2.1: Students will know core concepts within pharmaceutical and healthcare industries.
Goal 3: Critical thinking and problem solving
Outcome 3.1: Students will be able to analyze business scenarios in an integrative way and make constructive and actionable recommendations for problem solving.
Goal 4: Interpersonal/communication skills
Outcome 4.1: Students will demonstrate competency in written and verbal communication aimed at facilitating, and reporting the results of, collaborative problem solving and decision making processes.
Goal 5: Ignatian Values
Outcome 5.1: Students will be able to generate scholarship that embodies free, open inquiry, and provokes imaginative thinking and reflection on values. An appreciation for and ability to apply the Ignatian values of: a commitment to rigorous education and lifelong learning; an insistence upon ethical decision making; a desire for social justice; and a care and concern for others.
Goal 6: Global/Diversity
Outcome 6.1: Students will understand the challenges businesses face in a global economy, and the cultural issues firms must address to succeed in this environment. A fuller understanding of and respect for diversity in the population and in organizations related to differences across cultures, ethnic groups, socio-economic groups, gender and sexual orientation.
Goal 7: Strategic Thinking
Outcome 7.1: Students will exhibit strategic approaches to the complex business related problems in the pharmaceutical and healthcare industries and provide alternative strategies evaluating the pros and cons of those approaches.
| Code | Title | Hours |
|---|---|---|
| PMK 600 | Health Care Marketing | 3 |
| PMK 795 | Capstone | 3 |
| Select from the following: | 24 | |
| Business of Healthcare | ||
| Supply Chain Mgt in Healthcare | ||
| Pharmaceutical R&D | ||
| Healthcare Marketing Analytics | ||
| Pharmacoeconomics | ||
| Life Sciences Promotion | ||
| Coding Coverage Reimbursement | ||
| Sales Management | ||
| Pricing in Healthcare Industry | ||
| Healthcare Strategic Managemen | ||
| Managed Market Access | ||
| Global Healthcare Markets | ||
| Independent Study | ||
| Future Issues | ||
| Total Hours | 30 | |